Wasting energy and money? Basta.
Brand building.
The real strenght of a company is being recognized, deeply understood and reminded.
Characteristics of a company, her philosopy, her marketing goals and her potential costumers are the keys to define a strong image, uniform and distinctive.
Basta. plans and manages the whole analysis process, defines the right market placement and develops a communication strategy that matches the budeget.
Basta. also produces all communication materials that help create strong company and brand image.
Ony if everything will be in the right place the message will reach his target loud and clear!
- Company and marketing targets setting;
- Behavioral analysis of targets;
- Competitive analysis;
- Brand and company positioning;
- To-be-used media planning;
- Corporate image and brand manual design.
Digital communication strategy.
Corporate reputation can be build online.
A well defined communication plan can point out very compless ideas in a very simple way by subdividing a single heavy and complicated message in many tiny and simple-to-understand ones.
Each of this message can reack his proper target by ride on a proper media: in that way it will reach his final destitation in no-time and without any loss of informations.
This is at the basis of the design of a communication strategy both in the off-line world and in the online one.
Basta. develops multichannel communication plans that use both digital and analog media. Basta. studies and understands users’ need in a totally user centered approach and provides companies all necessary tools to build a solid relationship with their targets: tools to understand users’ needs and tools to communicate the best solutions.
- Search Engine Optimization;
- Planning and management of digital advertising campaigns;
- Budgeting for digital promotion;
- Planning and management of editorial plans;
- Creation of contents (textual contents, videos, images) for websites, social networks, online advertising;
- High qiality link-building;
- Digital user interfaces design for softwares and application for personal computers, smartphones and tablets.
Contents production.
Basta. plans strategies and realizes all needed contents.
- Graphic design for printings;
- Building and vehicles decoration;
- Internal signage design for buildings;
- Design and development of websites;
- Web copywriting (in italian);
- Video and photo shooting;
- Virtual tours;
- User Interface design for software and applications;
- Product renderings (photo-realistic result);
- Packaging design;
- etc.